Is your talent in place and cohesively coordinated — vision, leadership, management and execution — in a culture destined for success? Does your leadership inspire excellence?

Do you have the big-A and little-a assets, whether IP, capital, credit, know-how, talent, tools, Wisdom, to make it all happen?

Is your model its best; is it sustainable; can you scale, acquire and retain customers efficiently?

Is your market ready, big enough, and can it support your owning the space, can you be The One?

What is your unique and compelling advantage; why is your product, service, technology and/or value creation significantly better than everyone else's?